At just 18 years old, Sašo Kronovšek, founder and CEO of Silco, had his first encounter with the world of car refinishing, not as a businessman, but as the proud owner of a beloved car. After a minor accident, he made a bold decision: to repair it himself.

With nothing but a rope and a neighbor’s car, he pulled the chassis back into shape. No experience, no fancy tools, just determination and the will to do it on his own.

While gathering the materials, he visited three different stores. That’s when the idea struck: Why isn’t all of this in one place? What if I sold these products myself? Maybe I could do it better. It wasn’t just a passing thought, it was the spark of a vision.

Now, after many years of passion, persistence, and progress, Silco is no longer just a name. It stands for quality, trust, and solutions for the most demanding refinishing professionals. Today, we operate our own R&D department and proudly stand as a leading manufacturer of cutting-edge car refinishing solutions.

Because sometimes, all it takes is an idea and the courage to act on it.

Celebrating 25 Years of Excellence

An idea that has grown into a respected brand, trusted by automotive refinishing professionals around the world. For 25 years, we've been driven by innovation, quality, and a commitment to making your work easier and more efficient. Here's to the next chapter together.